A Complete Guide to Selling Peterborough Real Estate

A Complete Guide to Selling Peterborough Real Estate

June 12, 2025 | Selling
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If you’ve never sold a home before, you might be tempted to think it’s fairly easy. When looking at the process from the outside in, it seems all you have to do is put a “For Sale” sign in the yard and perhaps post an online ad or two. If only that was all there was to it! However, despite a critical housing shortage, despite Peterborough having one of the lowest vacancy rates in Canada, and despite the number of people moving to the area, selling a house remains far more involved than you imagine. Where do you start and what does the process look like when you’re ready to move on? In this post, we’ll give you a complete guide to selling Peterborough real estate

Believe it or not, we have even more resources to help you sell your home in Peterborough or Kawartha Lakes! To learn more, download our Guide to Selling Your Home right here.

Start With Research

As leading agents in the region, we place a strong emphasis on research. The Peterborough real estate market is always changing. Understanding the people who are searching for houses for sale in Peterborough is the foundation of a winning strategy.

If you’re not familiar with the statistics, they may just look like a bunch of numbers. However, once you look deeper, you’ll get an idea of what buyers are in the market and what they are interested in.

During this stage, you can also set realistic expectations as to what is possible. A lightning fast sale at over asking might be feasible during a busy seller’s market where buyers are competing with each other. During slow markets and periods of high inventory, you likely need to be patient and prepared to make some concessions.

Once you have a clear picture of the market and your buyer profile, you can start forming your pricing strategy. You’ll also be able to decide what upgrades to make and how to present your home to interested parties. There’s a lot that goes into the research phase, and finding a Realtor® (Peterborough) who understands the finer points of the market can determine the ultimate success of your sale.


Looking for some background knowledge of Peterborough real estate? The posts below will get you started:


Understand Your Own Goals

How much it costs and how long it takes to sell a house depends partly on the market, but also on your strategy. While the timing and ultimate price can vary, you can still position yourself for the best possible results.

It’s a matter of how much time and money you are willing to invest in preparing your home for sale before your listing goes live. If you’re planning early and have a flexible deadline, you can afford to take the time to fully clean, declutter, repair, and stage your home.

When you’re pressed for time, you may have to make some more difficult decisions. Some life situations can’t wait, and it may become necessary to get your home on and off the market as fast as humanly possible.

What happens if you need results and have almost no time to get your home ready for the market? Check out Beyond Staging: Adding the Most Value for the Least Effort.

Maximize Your Resources

Depending on the market and your personal goals, you may need to be willing to make some compromises. However, you’ll be surprised at what you can accomplish in terms of a fast sale and fair price when you capitalize on all resources that are available to you.

This means not trying to do everything on your own. By partnering with a local real estate team, you’ll have an entire network of professionals that can have your home ready for the market much faster than you anticipated.

Anything you need help with could be a text or quick phone call away. For example, our Peterborough real estate agents can arrange for someone to clean, renovate, and stage your home. The whole process can be completely hands off if you prefer.

You’ll also have instant access to an extensive marketing system that can reach serious buyers all over the region and beyond. Gaining this exposure on your own would be challenging, not to mention time-consuming and expensive. With a concierge Realtor® service, it’s all part of the package.


We could write an entire post about how to prepare your home to dazzle potential buyers the minute they walk in the door. In fact, we’ve written several! Learn how to make an impact in the related reading below:


Fine-Tune Your Strategy

By the time your house hits the market, we will already have a well-thought-out strategy in place. Throughout the rest of the process, it’s always advisable to remain flexible and ready to pivot should the market or your circumstances change.

Nothing is ever set in stone; and we revisit all aspects of your sale consistently. Detailed feedback from visitors will tell us what is working and what might not be. By staying one step ahead of the curve at all times, you can overcome challenges and make the most of every advantage you have in the market.

A little time and patience may be necessary. However, you’ll soon be off to the next chapter of your life, where a whole new set of experiences awaits.

Is there a big change in your near future? Our Peterborough real estate agents are here to help, whether you’re moving across the country or to the next block. Reach out to team@jeffandkatie.ca or call 705-243-9797 to start the conversation today.

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