During searing hot markets, selling a house can be easy, even in places that are outside towns and cities traditionally thought of as “home.” It’s a different story when conditions begin to slow down and buyers start taking their time to decide.
However, we are always up for a challenge, and we’re armed with the top tools and resources to help sell a house quickly and at the highest price the market will allow. Finding a buyer for your beautiful home in Kawartha Lakes often comes down to a little effort and a lot of preparation and planning.
With so many fun things to do in Kawartha Lakes, it’s no wonder more people are searching for a new home here. Here are a few examples:
- What Are the Fastest Growing Towns in Kawartha Lakes?
- Dining in the Kawarthas: A Sneak Peek at the Best Restaurants
- The Joy of Cycling in Peterborough and the Kawarthas
Who Buys Real Estate in Kawartha Lakes?
The first step to a seamless transaction is to identify the types of people that might be searching for a home in Kawartha Lakes. Your buyer could very well be someone searching for a second home they can use for summer vacations.
However, we never want to limit the possibilities, especially if the market isn’t leaning in your favour. What some homeowners don’t realize is how many people are looking to move permanently away from the city to a town that makes them feel as though every day is a vacation.
- These potential buyers could be retired folks no longer tied to a job and free to move wherever they want.
- Perhaps they’re a remote worker or on a hybrid model that allows them to be away for extended periods of time.
- Investors also have their eyes on Kawartha Lakes and are buying properties to use as vacation rentals.
They could even be entrepreneurial types who want to set up shop in an idyllic location just like we find in the quaint towns throughout the Kawarthas. This idea makes perfect sense since business is booming in these areas, especially as they become more developed.
Once you realize just how broad your potential pool of buyers might be, you won’t limit your options by preparing your home to appeal only to those seeking a vacation property or an investment. Instead, you’ll dress it up in a way that allows people to imagine themselves living their best lives right in your home. Knowing your target demographic is one valuable piece of the puzzle.
Understand the Local Market
Once you know who your buyer might be, you can begin to get an idea of what type of house they might want to buy. The best place to begin searching for that data is within the real estate market itself.
- What housing structures are selling right now and where?
- Even more importantly, how much can you expect a buyer to pay for a home like yours?
The answers to these questions will form the foundation for your pricing and promotional strategy. As such, this information is too important for guesswork or outdated statistics. If your price is too high or too low, potential buyers may not give your listing a second glance. It may seem counterintuitive, but the way to sell for the maximum amount is to set a realistic price that buyers find appealing.
Your local real estate agent can help by doing an in-depth analysis, both on your property and by taking current market statistics into account. When all of these pieces fall into place, you are well on your way to selling your property and moving on to your next great adventure.
Showcase the Potential
Buyers might fall in love with your Kawartha Lakes home the moment they see it. Instantly, they visualize themselves enjoying the house itself along with all of the amenities and fantastic recreational activities all around. The lake, the trails, the scenery – what could be better, especially in the summertime?
All of this bodes well for your sale. Your listing is sure to attract the attention of those looking for that perfect summer oasis. However, you also want your potential buyers to see the joy of living here all year long, not just when the warm weather hits.
Showcasing the potential of your home for year round living doesn’t just boost its perceived value, but also increases the number of people who might be interested in purchasing it. These factors together exponentially improve your chances of finding a buyer.
There are similarities when selling a house in Kawartha Lakes, but also a few differences. Learn more about how to get results in the posts below:
- Beyond Staging: Adding the Most Value for the Least Effort
- What You Need to Know About Selling Your Home on the Waterfront
- Selling a House in the Kawarthas? Here’s Why it’s Different
Be Thoughtful About Home Preparation
When selling a house anywhere, you want to take care of obvious details such as thorough cleaning, decluttering, and a few minor repairs and updates. Presentation is always a key factor in a successful sale. However, when selling in Kawartha Lakes, it also pays to be mindful of the subtle touches.
Here are a few out-of-the-box ideas when preparing your home for sale:
- Stage your home in a way that suggests year round comfort. Even when showing in the summer, added touches like cozy throw blankets, comfortable outdoor furniture, or even a fire table can suggest warmth in the winter and fall.
- Be sure that your HVAC is up to date and in good working order. It’s a subtle way to demonstrate the house is meant to be lived in even during the colder seasons.
- Being familiar with what parks, schools, and other amenities are around will help potential buyers visualize living in the Kawarthas all year long.
Remember that people don’t just buy a house, they buy into a location and a whole way of life. Your real estate agent will work with you to create a solid plan to highlight the best features of your house, which helps you enjoy a seamless sale at the maximum price.
Are you preparing to list your home in Kawartha Lakes, Peterborough or the surrounding areas? Our Peterborough real estate agents can help you strategize from beginning to end. Reach out today to team@jeffandkatie.ca or call 705-243-9797 for more information.
Let Us Guide Your Journey
Curious about your real estate options? Relocating to the Peterborough area? Our experts are ready to help.
