Success Story
Selling a home takes a lot of preparation, teamwork, a clear strategy, and most importantly, a seller who trusts the process. Our experience at 735 Mountain Ash Road was a perfect example of what can happen when all of those pieces come together!
Turning an Empty House Into a Home
When we began preparing 735 Mountain Ash Road for the market, the property was completely vacant. While an empty home offers a blank canvas, it can also make it difficult for potential buyers to visualize how the rooms function, where furniture belongs, and how the spaces could feel once furnished, so that’s where our staging team came in.
Rather than leaving the home empty and expecting buyers to imagine its potential, we brought in our own furniture, artwork, rugs, and accessories to help showcase the property, and we did it all in one day.
Our entire team came together to transform the vacant property into a warm, inviting space that buyers could more easily picture themselves living in. It was a full day of hard work, but that’s one of the things that makes our team different. We don’t simply hire someone to handle every aspect of preparing a property and just hope for the best. We are personally involved in the process, working together to make sure the home is presented as well as possible.
We also believe staging should feel natural. Our goal isn’t to fill every corner with furniture or make a home look like something it isn’t. It’s to help buyers understand the layout, appreciate the available space, and see the potential in each room.
At 735 Mountain Ash Road, that meant giving an otherwise empty home a much more welcoming feel.
Going Beyond Staging
Preparing this property involved more than bringing in furniture. We also spent time cleaning up and painting a portion of the basement to improve its overall presentation. These might seem like relatively small improvements, but they can make a meaningful difference in how a property is perceived.
When buyers walk through a home, they’re paying attention to much more than square footage, bedroom counts, and finishes. They’re noticing how well the property has been maintained, how clean and inviting the spaces feel, and whether they can picture themselves living there. Sometimes, a little extra work before listing can make a significant difference in that first impression.
For us, preparing a home for sale means looking at the property through a buyer’s eyes and asking ourselves what we can do to make it more appealing before the first showing ever takes place.
A Pricing Strategy That Reflected the Market
Of course, presentation is only one part of a successful listing strategy. The other major consideration is price.
The real estate market has changed significantly over the past several years. Buyers have more choices now, properties can take longer to sell, and pricing a home based on what a similar property sold for six months or a year ago doesn’t necessarily reflect what buyers are willing to pay today. So, we knew that 735 Mountain Ash Road needed to be positioned competitively from the beginning.
Rather than testing the market with an optimistic asking price and waiting to see what happened, we approached the listing with an aggressive pricing strategy based on current market conditions.
Our philosophy is simple: The goal isn’t just to get a home listed. The goal is to get it sold.
In a slower market, being priced reasonably isn’t always enough. Buyers are comparing properties closely, and when several similar homes are available, the ones offering the strongest overall value are often the ones that attract the most attention. We wanted to make sure that when buyers compared 735 Mountain Ash Road with other available properties, it stood out for the right reasons.
This works by combining a strong presentation with a realistic understanding of the market and making pricing decisions based on what was happening right now, rather than what we wished the market was doing.
A Seller Who Trusted the Process
One of the most important parts of this experience was the relationship we had with our seller. From the beginning, she was absolutely wonderful to work with. She understood that we were the professionals she had hired to guide her through the process, and she trusted us to make recommendations based on our experience and knowledge of the local market. Whether we were discussing staging, preparing the property, or making decisions about pricing, she was open to our advice and willing to work together toward the same goal.
That kind of trust means a great deal to us (and it’s what we wish all our clients had!)
Selling a home can be emotional, especially when the market isn’t moving as quickly as everyone would like. It’s understandable for sellers to have questions, concerns, and their own ideas about what their property might be worth. Our job is to provide clear, straightforward advice, even when the conversation isn’t necessarily what someone hopes to hear. That is just the reality of this kind of job.
At this listing, we were fortunate to work with a seller who understood that our recommendations were always being made with her best interests in mind. She allowed us to do our job, trusted our understanding of the market, and supported the strategy we put forward.
More Than Just a Listing
Looking back on this property, what stands out most isn’t simply the staging or the improvements we made. It’s the teamwork, the shared commitment to getting the property ready, and the trust our seller placed in us throughout the process. We were able to bring our entire team together, transform a vacant property in a single day, take care of additional improvements, and approach the market with a clear and competitive pricing strategy.
Every home is different, and every seller’s circumstances are unique. There isn’t one formula that works for every property. But our commitment remains the same: We treat every listing as an opportunity to put our experience, resources, and entire team to work for our clients.
We’re incredibly grateful to our seller at 735 Mountain Ash Road for putting her trust in our team, allowing us to take care of every detail and guide the process from start to finish, ultimately making the sale of her property as smooth and stress-free as possible.
Property Details
Property Description
Welcome to 735 Mountain Ash Road, a well-maintained raised bungalow offering exceptional flexibility in Peterborough’s convenient south end. Whether you’re a first-time home buyer, an investor, or a family seeking multigenerational living, this property offers a versatile layout designed to suit a variety of lifestyles. The main floor features a bright and functional layout where the spacious kitchen, dining area, and living room flow seamlessly together, creating an inviting space for everyday living and entertaining. Two generously sized bedrooms, a large bathroom, and convenient main-floor laundry complete the level. The lower level offers excellent in-law suite potential with a kitchenette, living area, bedroom, bathroom,and separate laundry facilities. A private entrance through the attached single-car garage adds flexibility and privacy, making the space ideal for extended family, guests, or additional living arrangements. Extensive updates completed in 2022 include a new roof, a renovated main-floor kitchen and lower-level kitchenette, updated flooring, bathrooms, and fresh paint throughout. More recently, a new air conditioning system was installed in 2026, adding to the home’s overall comfort and value. Outside, the fully fenced backyard provides plenty of room for children, pets, gardening, and outdoor gatherings. The attached single-car garage and driveway offer convenient parking and storage. Location is a true highlight. Situated just minutes from Lansdowne Place, Costco, grocery stores, restaurants, parks, schools, and recreational amenities, you’ll enjoy easy access to everything you need. Commuters will also appreciate the quick connection to Highway 115 for travel throughout the region and beyond. Combining recent updates, flexible living space, and an unbeatable location, 735 Mountain Ash Road presents anoutstanding opportunity for buyers seeking a home that can grow and adapt to their needs for years to come.




































































